Historical means of demand analysis no longer provide health systems with an accurate or actionable projection of the market for services due to the utilization shifts driven by the population health care model and a consumer-focused market. Our demand impact analyzer incorporates retail strategies to provide a comprehensive look into an increasingly complex, competitive marketplace.
Health Systems need to plan for growth, strategize how to access key markets, anticipate clinical service needs and align their capacities with the needs of the community. Bundled payments and risk capitation require a deep understanding of demographic trends to project potential asset and service utilization.
Demographic trends coupled with a micro- / macro-economic analysis and consumer segmentation modelling can maximize the predictive potential of information gleaned from specialized data mining frameworks.